Showing posts with label EOC. Show all posts
Showing posts with label EOC. Show all posts

Wednesday, March 20, 2013

Wednesday, February 27, 2013

WEEk 5 EOC : Super Bowl

 So this happens to be one of my favorite superbowl commercials eventhough it didnt air heer in Las Vegas. The commerical is pretty much about how this woman at a fancy party didnt have a chance at resisting this mans i guess animal magnitism which is what the wolves are that no one seems to notice . so in the end they end up driving out of the party together. so the whole theme of this is i guess this new oldspice spray Wolfthorn bring out a mans primal side, atleast thats what i took away from it.

Wednesday, February 6, 2013

Week 4 E.O.C. Woman in Advertising

Duality of Women in Advertising:Past and Present


In this one its clearly saying that even though your place is in the kitchen right now we need you in our factories helping your husbands and sons fight the war. so for this the duality is that yea you gals do nothing with your days but right now we need you to stop and help us win this war. so pretty much your only so useful to the point that we need it to which after you can go back home and take care of your family that came back from the war.
While in the other its like you can be strong athletic and still be drop dead gorgeous. so you don't have to take on a temporary role which is what the older one was saying, you can do this  and this and still be a beautiful woman while doing so.

Week 3 E.O.C. Tobacco Advertisement



 a classy woman giving a rave review about how shes chosen camels ciggeretts above all the rest out there. shes clearly of the upper class for her dress is nice and the background looks like expensive marble.clearly being targeted at women who think that buy smoking camels they might also live the high class life.
Their goal is to to get women to smoke camels buy telling them that their essentially harmless because its not such a strong flavor. they think that because its been "tested" that more woman will want to but them because according to the ad it doesn't cause throat irritation. so pretty much its saying that if you don't already smoke smoke camels and if you do switch to camels because they don't cause throat irritation like the other brand and that the flavor is much more smoother.


Tuesday, February 5, 2013

E.O.C. Week 2 Questionable Advertisments

Burger King Commercial Promoting Sponge bob themed kids  meals 
 I like Big Square Butts
This one makes me a little uneasy because its targeted towards kids and its a cute concept except the use of song choice which to me is a little raunchy considering the only lyrics really replaced were i like big butts to square butts. Plus i feel the dancers were just a little too much for this kind of advertisement not that their dance was provocative or their their outfits to raunchy i just felt that they could of just had the 'Burger King' dancing and it would of been perfectly acceptable.

SEGA advertisement for the introduction of the joy stick
Clearly aimed the gamer community before it was cool SEGA's advertising introduction was just a touch too much for what i like to call the outside community had they stumbled upon this they would have risen a few red flags and this one isn't the worst out of the bunch. The meaning although a little risky is clearly understood   and if your in the right frame of mind very funny and cleaver,but as i said if you weren't within that community(or frame of mind) it would be deemed unsuitable for the common public.

Kenwood Chef advertisement for their mixer

Wrong on so many levels,but apparently it sold cause nowadays you cant watch any cooking show without seeing one of these rather it be this specific brand or not. Anyways back to this clearly sexist ad stating that tired old saying;a woman's place is in the kitchen, but now thanks to Kenwood Chef shes got a little helper to speed things along. 

Wednesday, January 9, 2013

Week 1 EOC: My Voice


 As a fashion merchandiser, I can honestly say that i don't  really want to be in this field at least
not right now.i would much rather be a fashion designer,learning how to take my ideas from paper to the physical world. but this is the path that i put myself on so i can't change now because in the end its better to have this experience now then to flounder around later in life
when i open the store I've been dreaming of for these past few years. i sometimes regret my decision but it better to just keep going on ahead and make the best of the situation. it won't be easy but i think i can make it work until i get on me feet.

Week 1 EOC: Voltswagon Lemon

The Volkswagen lemon ad is one of the most famous advertisements in history because it tells you what happens to the car before it even get to you. they checked them very thoroughly for even the tiniest flaws “VWs have been rejected for surface scratches barely visible to the eye.” http://www.powerwriting.com/vw-lemon-ad.html  what also made it very historical was that the creative director,Helmut Krone, was Jewish and considering the Volkswagen was all part of Germany's  efforts to get their economy back to normal after world war II ,and created by Hitler himself, it was quite controversial. the true genius is that they held no bars on telling the truth about the car and showed that it wasn't decked out in chrome and had fancy fenders and designs like most american cars of that time."His best work always exemplifies honesty," said Marty Cooke, the creative director of TBWA Chiat/Day. By focusing on what could be a perceived weakness, such as the unflashy aspects of a Volkswagen sedan, or being the second-largest rental car agency, Mr. Krone made people stop and take notice.”http://articles.sun-sentinel.com/1996-04-13/news/9604120653_1_tbwa-chiat-marty-cooke-doyle-dane-bernbach.